Johannesburg, 28 September: Origin Fitness, a partner and distributor for Cactic Fitness products displayed a range of Cactic products at the SA Health and Fitness Expo this past weekend.
The SA Health and Fitness Expo, which took place from 18th to 20th September at the Cape Town International Convention Centre, is the biggest platform in South Africa for all industry players allowing them to market their respective products and services.
Origin displayed Cactic Fitness products and equipment at their booth and provided visitors to the expo the chance to see and learn more about Cactic’s innovative fitness equipment and to be educated on Cactic’s drive to make health and exercise more convenient and time friendly by supplying at-home systems to busy consumers.
According to Alan Blumenfeld, National Sales Executive for Origin Fitness, the Cactic equipment definitely grabbed visitors’ attention. “Initially, people were drawn to the modern and sleek look of the equipment and the response only got more positive once they were shown the application possibilities,” said Blumenfeld.
“The practicality of the equipment, ease of use and the fun factor were all benefits that were repeated by many of the people who tried out the equipment. No one compared it to anything else on the market, as it is not like anything else. Regarding quality and standards, everyone was very impressed with the design and the concept, and seemed confident in using the product as well.”
Thanks to a recent strategic alignment between Origin Fitness and Cactic Fitness, Cactic products will now be more widely available which is set to substantially increase the brand’s footprint in the market.
“Origin Fitness has a mindset which is in line with our philosophies and culture which make them a perfect fit in terms of a distribution partner. They believe in supplying quality products that put honesty, ethics and most importantly the client, first,” says Alec Candiotes, Co-Founder of Cactic Fitness. “Their experience of over 15 years in the industry and drive to stay at the forefront of innovations in the health and fitness industry means that we have chosen a reseller we can trust.”
Blumenfeld is in complete agreement commenting: “I think the future for Cactic Fitness is very bright, not only in South Africa but with large potential to export this product all over the globe. Finding Cactic Fitness was a true ‘gemstone’ for us! Our ethos is all about providing high quality, practical, functional and affordable gym equipment. As SA distributors of the leading functional fitness brands from around the world, Cactic Fitness products give us a perfect platform in which to sell these functional items as valuable add-ons to the customer.”